FELICITY McALLAN CEO Your Move Conveyancing

IN under four years, Felicity McAllan has risen through the ranks to lead Your Move Conveyancing as CEO.

After working in events management for over a decade, she sought a fresh challenge and asked her running buddy David Winning – founding director of Your Move Conveyancing – if there was a role for her in operations.

“I guess I got him on a good day,” she quipped.

Felicity started in client care and operations at YMC in late 2020 as the team began a new phase of growth. 

She quickly became instrumental in implementing and overseeing core operations, and her role evolved into the chief operating officer position. 

But her desire for learning and growth didn’t cease, and she was promoted to CEO in October.

“I’m not going to lie – I’m still suffering a bit of impostor syndrome when it comes to the CEO role, because it has happened so quickly,” she says.

While new to the industry, Felicity’s events experience has proven invaluable for the high intensity work, people management and organisation required for conveyancing.

“When people ask what my natural genius is, I have no hesitation in saying it’s getting things organised,” she says.

“People can put me in charge of managing anything, and I’m going to do it without any hassle. It’s something I love to do.

“I’m a go-getter, and when it comes to YMC, I’m here to drive performance and to help everybody succeed. We’re building a great company together, and I hope everybody will benefit from that.”

She credits David and her team for helping her successfully drive growth and performance. Over the last three years, the staff has tripled and revenue and profit are steadily increasing.

“Felicity’s motto is ‘believe it, achieve it’ which resonates throughout our organisation every day,” David adds.

“Her vision for YMC is truly inspiring and it’s incredibly exciting seeing that vision become reality over this relatively short period of time.”

During her tenure, Felicity has seized opportunities for greater efficiencies to help push the business beyond its comfort zone “to really see what we’re made of and what we can do”.

She has also been involved in integrating customer relationship technology into the workflow, and was instrumental in building the sales pipeline.

In addition, creating smaller teams has also given team members the chance to enter leadership roles, under her mentorship.

“One of the biggest challenges has definitely been managing so many people as we’ve grown,” she says.

Overall,  the CEO role is “just about being organised”.

“It’s about thinking, it’s speaking to people, taking opportunities, risks, and just learning as much as you can to help navigate the ship. The company needed a leader that was really driven and chasing the best possible outcome and that was something I was quite good at, so I could apply it to this role,” she says.

When it comes to juggling work and home life, Felicity says it’s about prioritising your wants and what makes you happy.

“I’m happy when I’m moving and exercising. I priorities getting the most from weekends. They’re as much as possible fully focused on whatever I’m doing, whether it’s with my husband or friends,” she says.

“You know you’ve got to work hard when you’ve got to work hard, but it’s also about really enjoying times when you can step away and not be 100 percent focused on work.”

Professionally, she is focused on developing her team to be the best they can.

“What makes my day so great is seeing when they’ve completed something successfully or learned a new skill, and their development as well,” she says.

“There are a lot of self-confidence issues in the world, particularly for women. They’re capable of so much more than they think.

“If everybody believed in themselves – even a tiny bit more – we would be amazed at what could be achieved.”

Felicity is passionate about leaving a positive legacy to ensure staff are given the best chance to grow and the business is positioned for continued success.

“I might be the right person now, but I might not necessarily be the best person when we’re 50, 100 people. I want to get us to a point I am proud of, and where someone could come in and really take us to another level.”